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THINKING BEYOND THE ATM:
HOW END-TO-END TRANSACTION VISIBILITY
IMPROVES THE CONSUMER EXPERIENCE |
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You may have one of the best ATM fleets in the business, equipped with a robust set of service offerings. But without end-to-end visibility into the performance of your ATM network, your consumer’s banking experience is still at risk of being tainted by transaction performance issues. And the longer these issues go on, the greater the impact on support costs, revenue generation and customer loyalty.
Attend this 45-minute educational webinar hosted by NCR and INETCO that will discuss: |
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- The growing motivation behind delivering an exceptional consumer banking experience
- Emerging challenges faced by ATM and IT operations teams when it comes to delivering a consistent consumer banking experience within an ATM network
- How to build out a performance management strategy that combines ATM performance metrics, transaction response times and real-time analytics on the consumer experience
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"With the new technology and new processes, the ATM channel is kind of the staid old boring channel no longer. It provides opportunities for financial institutions that they haven't seen in 40 years." – Ed O’Brien, Director of the Banking Channels Advisory Service at Mercator Advisory Group |
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Robert Johnston, Marketing Director of ATM Software at NCR
Robert Johnston is responsible for the global marketing of NCR's ATM software and management solutions. Prior to this role, he was the marketing lead for the conception and launch of the highly successful NCR SelfServ ATM product family. Before joining NCR in 2004, Robert was a telecommunications product manager with Agilent Technologies (formerly Hewlett Packard), following several years in the GIS software industry and in international motor racing. Robert is based in Dundee, Scotland. |
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Marc Borbas, VP of Marketing at INETCO Systems Ltd.
Marc Borbas is the Vice President of Marketing for INETCO. In his role, he sets product strategy for INETCO Insight, the company's flagship business transaction management product. Borbas has worked in the applications and infrastructure software space for more than 12 years, and has an extensive background in marketing, business strategy and product development at Sophos, Business Objects (now SAP), Crystal Decisions, and Fincentric Corporation. |
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